Rates, 2026
What should a sales consultant charge in a smaller market?
About $975 a day for a sales consultant who is working and booked in a smaller US market. $675 in the first years, $1,275 when senior.
Other markets: New York or LA · a major city · remote
First years
$675
a day · $85 an hour
Working, booked
$975
a day · $125 an hour
Senior, sought after
$1,275
a day · $150 an hour
The rate card, working level
- Day rate$975 per day
- Hourlyfor anything that does not fit a day$125 per hour
- Monthly retainer$4,550 per month
- Commission on closed revenue15%
Sold a monthly retainer, by the day, a percentage. The month is the unit; one-off work is priced as a project.
What to charge for each thing
Ranges for a smaller US market: the low end is the first years, the high end is senior. Working and booked sits in the middle.
- Sales playbook$2,100 to $7,000 each
- Training day$1,050 to $2,800 per day
- Pipeline audit$1,050 to $3,500 each
- CRM setup$1,050 to $3,500 each
How the number is made
Sales consultants at this level in this market day at about $975 ($800 to $2,000 in New York and LA). Put in the year you actually want on the perfect price page and the number moves with it.
A retainer is the month, not the hours: a set scope, paid up front on the 1st. It is priced about 20% under the same work bought one at a time, in exchange for the certainty; three months minimum, or it is not a retainer.
10 to 20% of closed revenue is the norm. It only makes sense when the money is real: under about $3,000 a month in fees a flat retainer pays you better and the client can budget it.
Questions
- What is a fair day rate for a sales consultant in a smaller US market?
- About $975 a day for someone working and booked, $675 in the first years, $1,275 when senior and sought after. Half days usually run 60% of the day.
- What does a monthly retainer look like for a sales consultant?
- Around $4,550 a month. About 20% under the same work bought one piece at a time, in exchange for certainty; three months minimum.
- Are these rates a rule?
- No. They are US 2026 ranges for the role, placed by level and moved for the market. What a client actually paid you beats all of it. The tool has a box for that, and it wins.
Your number, in five seconds.
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