RostrLab

Free for brands and agencies

What will the program cost, and what does it buy?

Creators by size, what each one makes, the rights you need, product and agency on top. Out comes a budget you can take to finance, and a per-creator number creators will actually say yes to, because it is the same math they use.

Who you want

What each creator makes

Around the fees

Usage is not free

Reposting on your own channels for a few months is usually included. Ads from their handle, cutdowns, a year of rights: those are lines, and creators who know their worth price them. Budget for it and the negotiation is short.

Nano beats macro on CPM

Ten creators at 15k usually out-deliver one at 500k on views per dollar and on trust. The calculator shows it; try moving the counts.

Why the math matches

The creator calculator and this one share one formula. When your offer lands at the number their tool suggests, they sign the same day.

Creator side? What should I charge?