Rates, 2026
What should a no-code builder charge in New York or LA?
About $850 a day for a no-code builder who is working and booked in New York or Los Angeles. $600 in the first years, $1,100 when senior. An automation or app runs about $4,500. Also called: automation, workflow, airtable, notion.
Other markets: a major city · remote · a smaller market
First years
$600
a day · $75 an hour
Working, booked
$850
a day · $100 an hour
Senior, sought after
$1,100
a day · $150 an hour
The rate card, working level
- Day rate$850 per day
- Hourlyfor anything that does not fit a day$100 per hour
- An automation or app$4,500 per project
- Monthly retainer$3,600 per month
Sold a project fee, a monthly retainer, by the hour. The outcome is the unit; the day rate is for when a client wants your time instead.
What to charge for each thing
Ranges for New York or Los Angeles: the low end is the first years, the high end is senior. Working and booked sits in the middle.
- Single automation$300 to $1,200 each
- CRM or Airtable setup$1,500 to $5,000 each
- Bubble or Softr app$3,000 to $15,000 each
- Notion workspace$800 to $3,000 each
- Monthly upkeep$300 to $1,000 per month
How the number is made
No-code and automation builders at this level day at about $850 ($500 to $1,200 in New York and LA). Put in the year you actually want on the perfect price page and the number moves with it.
An automation or app runs $1,000 to $8,000 and takes about 20 hours of your time; at your hourly that is $2,000. The number is the higher of the two, because the client is buying the outcome, not the hours.
A retainer is the month, not the hours: a set scope, paid up front on the 1st. It is priced about 20% under the same work bought one at a time, in exchange for the certainty; three months minimum, or it is not a retainer.
Questions
- What is a fair day rate for a no-code builder in New York or LA?
- About $850 a day for someone working and booked, $600 in the first years, $1,100 when senior and sought after. Half days usually run 60% of the day.
- How much is an automation or app?
- $4,500 at a working level in this market. The client is buying the outcome, so the price is the higher of what the market pays for it and what your hours in it are worth.
- What does a monthly retainer look like for a no-code builder?
- Around $3,600 a month. About 20% under the same work bought one piece at a time, in exchange for certainty; three months minimum.
- Are these rates a rule?
- No. They are US 2026 ranges for the role, placed by level and moved for the market. What a client actually paid you beats all of it. The tool has a box for that, and it wins.
Your number, in five seconds.
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