Your number
$7,250
Your rate card
- Day rate$950 per day
- Hourlyfor anything that does not fit a day$125 per hour
- A website$7,250 per project
- Monthly retainerupkeep, small changes, the hosting watched$5,800 per month
What to charge for each thing (5)
- One-page site$2,750 each
- Five-page site$5,500 each
- Shopify store, themed and set up$9,500 each
- Landing page$2,000 each
- Monthly upkeep$500 per month
US rates for web designers at your level, adjusted for your market. What you last got wins.
For a website, the quote is $7,250.
To take home $85,000 after $9,000 of costs and 30% tax you need to bill $134,286 a year. At 24 billable hours a week for 47 weeks that is $125 an hour, $950 a day. Anything under that is a pay cut you did not agree to.
Web designers at your level day at about $850; you sit inside the range, so quote it without apology.
A website runs $2,500 to $12,000 and takes about 50 hours of your time; at your hourly that is $6,250. The number is the higher of the two, because the client is buying the outcome, not the hours.
A retainer is the month, not the hours: upkeep, small changes, the hosting watched. It is priced about 20% under the same work bought one at a time, in exchange for the certainty; three months minimum, or it is not a retainer.