Free, no account

The perfect price.

Three numbers: what to open with, what to say, and what to never go under. Creators are priced on views, not followers. Performers on the session plus the usage. Freelancers from the year they want. Companies get the fair offer, so both sides land in the same place.

What you dopick it, or describe it in your own words

The kind of workThe role

Or say it your way

Where you workWhere you are in it

The year you wantthe rate comes from the life you want, then the market checks it

Take-home you wantBillable hours a weekWeeks offCosts a year (gear, software, insurance)Tax rate %

This jobquoted the way this work is sold

Daysor hoursWhat happens to the work

They need it faster than you would like

What did you last charge for a job like this?optional, wins over the formula

Your number

$1,000

Open with

$1,250

Never below

$800

Your rate card

Day rate$950 per day
Hourlyfor anything that does not fit a day$125 per hour
A spot, session plus 12 months digital usagethe session and the buyout, priced together$2,500 per project

What to charge for each thing (7)

Session day, non-union$900 per day
Half day$525 per half day
Usage, 12 months digital and social, national102% of the session
Usage, broadcast or streaming TV, 12 months200% of the session
Perpetuity, all media325% of the session
UGC video, delivered to the brand$350 per video
Category exclusivity13% of the session, per month

US rates for actors at your level, adjusted for your market. What you last got wins.

8 hours at $125$1,000

For 8 hours at $125, the quote is $1,000.

Quote and invoice with this, free for 14 days

What did they offer?

To take home $85,000 after $9,000 of costs and 30% tax you need to bill $134,286 a year. At 24 billable hours a week for 47 weeks that is $125 an hour, $950 a day. Anything under that is a pay cut you did not agree to.

Actors at your level day at about $900; you sit inside the range, so quote it without apology.

A spot, session plus 12 months digital usage runs $1,500 to $3,500 and takes about 10 hours of your time; at your hourly that is $1,250. The number is the higher of the two, because the client is buying the outcome, not the hours.

Starting points, not promises: mid-market US numbers for 2026, adjusted for your niche, market and the brand. What a brand actually paid you beats all of it, which is why there is a box for it. Inside Creator OS and Company OS this math runs on every ask, with your real deals replacing the formula.