Home organization, cleaning, small-space living

Nora Vance

@norahomes · Brooklyn · creator.rostrlab.com · nora@rostrlab.com

Small-space organization and non-toxic cleaning for renters. 1.1M across Instagram, TikTok and YouTube. Every product I show is one I have used for a month first, and I say so when it did not earn a spot.

Total audience

1.1M

Instagram

IG

384k

4.1% engagement

TikTok

TT

612k

6.7% engagement

YouTube

YT

141k

5.2% engagement

Audience

Women
72%
Men
27%
18-24
14%
25-34
41%
35-44
29%
45+
16%

United States 61% · United Kingdom 12% · Canada 9% · Australia 6%

Best recent posts

Under-sink reset in 4 minutes

TikTok · 2.4M views

Every product I ditched this year

YouTube · 810k views

The $12 pantry system

Instagram · 1.8M views

Rates

IG Reel$4,200

TikTok video$5,100

YouTube integration$6,800

IG Stories (3)$1,800

Static post$2,400

Usage rights, whitelisting and exclusivity priced separately.

Packages

Starter

1 Reel + 3 Stories. 30 days usage.

$5,500

Launch

1 Reel + 1 TikTok + 3 Stories. 90 days usage, 30 days whitelisting.

$11,800

Season

3 Reels + 2 TikToks + 1 YouTube integration over 3 months. 6 months usage.

$28,500

Brands I have worked with

Restwell BeddingLumen KitchenTidylineOur PlaceBranch Basics

Working with Nora? nora@rostrlab.com

Always current at rostrlab.com/k/norahomes. Made with RostrLab.

rostrlab.com/k/norahomes